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AI Visibility Engineering · United Kingdom
Traditional organic search in the UK fell 18% in 2024. AI-generated traffic grew 7× in the same period. The brands appearing in ChatGPT, Perplexity, and Google AI Overviews are capturing the search volume that no longer reaches Google's blue links. We audit where you stand, fix what's broken, and track your progress every month.
5-day turnaround · 12 AI engines audited · No retainer required
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/ This is for you if
Your organic traffic reports look stable, but leads from organic search are down. AI Overviews are absorbing queries that used to send traffic to your pages. You want to understand what has changed and get your brand into the answers that are now capturing that intent.
You searched for your category in ChatGPT and Perplexity. Three competitors appeared by name. You were not mentioned. This is a structural problem with your brand's entity footprint and content format — not something that fixes itself.
You sell expertise. Trust is the deciding factor. AI tools are where sophisticated UK buyers now form their initial opinions about which firms they will consider. If your firm is not in those answers, a competitor's name is the one being introduced at that critical first moment.
You understand the difference between AEO and GEO. You need a specialist delivery partner — not a retainer with an existing SEO agency that added "AI visibility" to a slide deck. You want evidence-led, measurable work with a monthly report you can present to leadership.
/ What's broken
AI models cite brands that are documented, consistent, and linked across authoritative sources. If your UK brand lacks a Wikipedia entry, has inconsistent Wikidata records, and is absent from industry knowledge bases, AI systems have no reliable foundation to draw on. Entity authority is the prerequisite for AI visibility — and it requires deliberate, structured work to build.
AI Overviews and Perplexity pull direct, structured answers from web pages. If your service pages, case studies, and FAQs are written as persuasive marketing copy rather than as structured answers to buyer questions, they will not be cited. The format must change before the citation rate can improve. This is not about writing more content — it is about restructuring existing content.
LLMs draw from sources that traditional search already trusts. A UK domain with thin backlinks, no presence in trade publications, and absence from relevant industry bodies gives AI models little reason to reference it. Your off-page authority profile needs to be strong enough that authoritative sources have written about your brand — not just your website writing about itself.
Schema markup is how AI engines read your business's identity: what you do, who you serve, where you are based. Without FAQPage, Organization, and Service schema in JSON-LD, AI systems are inferring your relevance from unstructured text. That inference is unreliable. UK businesses that have implemented schema consistently have a measurable advantage in AI Overviews appearance rates.
/ What we engineer
Each workstream is built by the team that audits it, and wired into the rest of your growth system.
A 47-point audit across 12 AI engines — ChatGPT, Gemini, Perplexity, Claude, Grok, Google AI Overviews, Microsoft Copilot, and five emerging engines. Delivered in 5 business days. You receive a score, a gap analysis, and a prioritised fix list ordered by impact.
We build and verify your brand's entity footprint across Wikipedia, Wikidata, Google Knowledge Graph, Crunchbase, and 20+ industry directories relevant to Nepal and your sector. Consistent, linked, authoritative brand data is what makes AI models trust and cite you.
We rewrite your key pages — services, about, FAQs — in direct-answer format. Every section is structured to answer the exact questions buyers ask AI engines in your industry. Specific. Quotable. Citable.
Full JSON-LD implementation across your site: FAQPage, HowTo, Article, Organization, and Service schema. We also add LocalBusiness schema with Nepali address data for AI Overviews appearing in local searches. Every type that AI engines use to identify authoritative sources.
A content calendar targeting the exact questions your buyers are asking AI tools right now — in English and with awareness of Nepali search context. Monthly content briefs, page-by-page targets, and performance tracking against AI appearance rates.
Monthly tracking of your brand's presence across ChatGPT, Gemini, Perplexity, and Google AI Overviews for your 20 most important tracked queries. Share-of-voice report delivered monthly. You see the trend. You see where competitors are appearing. You see what's working.
/ What changes
/ How it works
We run a 47-point audit of your brand's current presence across 12 AI engines. We check entity consistency, content structure, schema coverage, citation profile, and competitor AI share-of-voice. You receive a written report with a score, every gap identified, and a prioritised action plan with estimated impact per fix.
We review your brand's presence across 25 authoritative sources — Wikipedia, Wikidata, Crunchbase, Google Knowledge Graph, and sector-specific directories. We identify inconsistencies, missing records, and gaps that prevent AI models from confidently citing your brand.
We implement or fix JSON-LD schema across your key pages. We also restructure target pages to answer specific questions in direct-answer format. The goal: every important page on your site is readable and quotable by AI engines.
We write and publish pages targeting the exact questions your buyers ask AI engines. Each page has a target query, a direct-answer structure, supporting schema, and internal links. For Nepali businesses, we write in English with local context and terminology.
Monthly AI share-of-voice tracking across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews for your 20 tracked queries. We expand to new queries, new product/service areas, and new engines as the category grows.
5-day turnaround · 12 AI engines audited · No retainer required
Run an AI Visibility Audit/ Evidence
The results. Not the claims.
View the full evidence libraryLondon-based SaaS platform in the legal tech sector. Entity footprint built across 24 sources including Wikipedia, UK tech directories, and sector trade bodies. UK Companies House data used as entity…
Management consultancy serving FTSE 250 clients. 15 FAQ-structured service pages published in British English. FAQPage, Service, and Organization schema implemented. Wikipedia entry created and maintained. Perplexity citations: 0 → 9…
UK DTC brand in the homeware category. Citation building across Which?, The Guardian consumer coverage, Wikidata, and industry trade publications. AI referral sessions grew from 0 to 490/month by month…
/ Common questions
Straight answers on scope, timelines and cost. Anything else, ask us directly.
Ask us directlyAI visibility is how often and how prominently your brand appears in AI-generated answers — from ChatGPT and Perplexity to Google AI Overviews and Gemini. In the UK, where traditional organic search traffic fell 18% in 2024 while AI-generated traffic grew 7×, appearing in AI answers is no longer a future consideration — it is a present one. AI visibility depends on entity authority, content structure, and citation signals. We measure it across 12 AI engines monthly.
AEO (Answer Engine Optimisation) focuses on getting your brand cited in direct-answer AI tools — ChatGPT, Perplexity, Claude. GEO (Generative Engine Optimisation) focuses on appearing in AI-generated search summaries — primarily Google AI Overviews. Both terms are used in the UK market. The technical work they require overlaps significantly: entity building, direct-answer content structure, and schema markup improve performance in both. We treat AEO and GEO as a combined discipline and deliver both in one integrated programme.
Found is a UK-based agency with strong AEO credentials and a proprietary methodology. They are one of very few UK agencies with genuine AEO depth. Ignited Nepal is a growth engineering company — we treat AI visibility as one component of a broader system that also includes search, paid acquisition, and technical infrastructure. If you want AI visibility integrated with your broader organic search and paid programmes, we connect those systems in ways a standalone AEO agency does not. If you want only AEO delivered in isolation, Found is a strong option.
No guarantee of specific AI placement is honest — the models are not transparent and update continuously. What we guarantee is completing all the documented, measurable work that increases your probability of citation: entity footprint across 25+ sources, direct-answer content, full schema implementation, and citation building. We track your AI share-of-voice monthly and report on real data.
AI engines cite brands that are consistently documented across authoritative sources, have content that directly answers the question being asked, carry strong citation signals from trusted domains, and have schema that clearly describes what the business does. For UK brands, this means consistency across Wikipedia, UK trade publications, industry directories, and sector-specific knowledge bases.
We submit 20 tracked queries monthly to ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews, and record whether your brand appears in the response. We report on brand mention rate, competitor mention rate, position within answers, and month-on-month trend. AI referral traffic tracked in GA4.
Measurable improvement in AI presence typically begins within 3–6 months. Entity and schema work often shows faster early results. AEO content takes 2–4 months before AI models reliably cite it. Consistent appearance across multiple AI engines for multiple target queries is typically established within 6–9 months.
The technical foundations are the same: entity authority, direct-answer content, and schema. The content strategy differs by audience. For B2B and professional services, AI visibility is primarily about being cited in category-level queries. For e-commerce, it is also about product-level queries — appearing in AI-generated product recommendations. We tailor the content strategy and tracked queries to the business type.
Start here
Our 47-point AI visibility audit checks your brand across ChatGPT, Gemini, Perplexity, Claude, Grok, and Google AI Overviews — and benchmarks you against your top UK competitors. Delivered in 5 business days. You receive a scored gap analysis and a prioritised plan for what to fix first.
5-day turnaround · 12 AI engines audited · No retainer requiredIgnited Nepal
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