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"Near me" searches have grown faster than any other search type. When someone nearby types your service into Google, the top three map results take the call. You need to be in those three.
GBP set to a generic category — missing the specific service searches that drive calls → We identify the correct primary category and layer in secondary categories that capture every relevant service variation
NAP inconsistencies across Yelp, Bing Places, Angi, and Apple Maps — built up over years of directory submissions and business moves → We audit every citation, flag every inconsistency, and correct them in order of the authority each directory carries
Reviews collected in the first three months, then nothing — review count stagnant for two years → We build a post-appointment review system that works week to week, keeping new reviews arriving and the listing looking active to Google
No neighborhood pages — one homepage trying to rank across every zip code in the service area → We write and publish dedicated neighborhood pages for your top service areas, each targeting the local search terms specific to that neighborhood
Monthly reports that show ranking positions but can't answer "how many calls did this generate?" → Our reports lead with GBP calls, direction requests, and website clicks from the local pack — the numbers that connect to actual revenue
Most US businesses have claimed their GBP but set the wrong primary category, left the service area incomplete, or never built out the services section. Google shows fully complete, active profiles. Incomplete ones rank lower — every time.
"Near me" searches are the highest-converting local searches — and they're served almost entirely from the local pack. If you're not in the pack, you're invisible to the customers with the most immediate intent.
An old address from before you moved, two different phone numbers on Yelp and your GBP, a different suite number on Angi — every inconsistency reduces Google's confidence in your listing and pushes your ranking down.
A single homepage won't rank for "dentist Upper West Side" and "dentist Midtown" and "dentist Harlem" — even if you serve all three. Each neighborhood needs its own page to compete in that area's local searches.
Reviews are a direct local ranking signal and a conversion signal. A competitor with 200 reviews and a 4.5 rating beats a competitor with 20 reviews and a 5.0 — because volume signals legitimacy. Most businesses stop actively collecting reviews after the first few months.
What it means: Your GBP rebuilt and optimized — not just claimed and left to sit. Why it matters: Google's local algorithm heavily weights GBP completeness, category accuracy, and activity recency. Most US businesses have underperforming profiles despite being in competitive markets. What you get: Full audit and rebuild — correct primary and secondary categories, keyword-informed business description, complete service listings with descriptions, 10+ photos uploaded, Q&A populated, and an ongoing monthly update cycle.
What it means: Mapping the exact neighborhood-plus-service search terms your customers use — "plumber Logan Square," "pediatric dentist Bellevue," "immigration attorney Koreatown." Why it matters: Local keyword research confirms which neighborhood-level terms drive volume in your specific city and service category — and which ones your competitors are ranking for that you're not. What you get: A keyword map covering your main service categories, neighborhood targets, and competitor ranking terms. Applied to GBP, landing pages, and citation work.
What it means: Your business details verified and matched across the major US directories Google uses to validate local businesses. Why it matters: NAP inconsistency is one of the most common local ranking suppressors for US businesses — especially those that have moved, rebranded, or changed phone numbers. What you get: Audit of existing citations across Yelp, Bing Places, Apple Maps, Angi, Foursquare, and industry-specific directories. Incorrect listings corrected. New listings built where gaps exist.
What it means: A system for collecting Google reviews consistently — not a one-time push after launch. Why it matters: Review count, recency, and rating are direct local ranking factors. The businesses with the most reviews don't always have the best service — they have the best review request system. What you get: Review request process (post-appointment text, QR card, or email sequence), response templates for positive and negative reviews, and monthly monitoring with alerts.
What it means: Neighborhood-specific pages that target the local searches your homepage can't capture. Why it matters: A single location page won't rank across multiple neighborhoods in a city like New York, Los Angeles, or Chicago. Each neighborhood needs its own targeted page. What you get: Written and published local landing pages for your top 2–3 neighborhoods or service areas, with local keyword targeting, schema markup, and internal linking.
What it means: Monthly reporting on the metrics that actually matter — calls from Google, direction requests, local pack positions, and neighborhood-level traffic. Why it matters: Most local SEO reports show keyword rankings. You need to see whether those rankings translate into calls and booked appointments. What you get: Monthly report covering GBP insights, local keyword rankings, citation health, and review growth. Delivered on a fixed date each month.
Most US businesses see measurable movement in local pack rankings within 60–90 days of a complete GBP optimization and citation campaign. Competitive markets like Manhattan, Beverly Hills, or downtown Chicago take longer — 3–6 months for sustained first-pack position. Outer neighborhoods and mid-size cities are typically faster.
Yes — primary category is one of the most heavily weighted local ranking signals in Google's algorithm. Setting the wrong category (or a generic one like "business") means Google won't surface your listing for the searches you want. Correcting a miscategorized profile is often the single highest-impact local ranking change available.
Yes. Multi-location local SEO requires a separate, independently optimized GBP listing for each location, separate neighborhood landing pages, and a citation footprint that reflects each physical address. We handle this at scale and track each location's performance independently.
The highest-authority US directories are Yelp, Bing Places, Apple Maps, Facebook, Foursquare, and the Better Business Bureau — alongside industry-specific directories (Zocdoc for healthcare, Avvo for legal, Houzz for home services). We build and correct citations on the ones that carry the most local ranking weight, not every directory that exists.
"Near me" searches are served almost entirely from Google's local pack — the map results. You rank for them by having a strong GBP listing with the correct categories, a complete service area setting, and strong citation consistency. There's no specific "near me" keyword to target; Google serves your listing to nearby searchers when your profile signals match the search intent.
Yes. Yelp and Apple Maps are both citation sources that affect local ranking signals, and Apple Maps in particular is growing as a standalone local search platform in the US. We build and optimize your presence on both as part of the citation campaign.
We don't publish pricing because scope varies significantly by market. A single-location practice in a mid-size city starts from a different baseline than a 10-location service business in New York. The diagnostic tells us exactly what each location needs — pricing follows in USD.
Google supports service area businesses (SABs) — businesses that travel to customers rather than receiving them at a fixed location. We optimize the service area settings on your GBP listing, build neighborhood landing pages for your priority areas, and ensure your citation footprint accurately reflects your actual coverage. This is common for contractors, cleaners, mobile services, and home health businesses.
Not a black box. Real specialists you can call, with their names on the work.
The diagnostic covers your GBP score, citation health across US directories, local keyword rankings by neighborhood, and what your top 3 competitors are doing that you're not. No retainer required to start.
Neighborhood-level targeting · USD pricing · Single and multi-location businesses
Ignited Nepal
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