AEO Citation Audit — Page-Level AI Visibility Intelligence

Find Out Exactly Which of Your Pages AI Engines Are Citing — and Which Ones They're Ignoring

You've built content. You've invested in your website. But when someone in Nepal asks ChatGPT, Perplexity, or Google's AI Overviews a question your business should own, you have no way of knowing whether your pages are being cited or whether a competitor is being handed that trust instead. The AEO Citation Audit from Ignited Nepal gives you a page-by-page breakdown of your citation performance across five AI engines, a clear competitor comparison, and a prioritised roadmap that tells you exactly what to fix and what to build next.

This is for you if

Who This Is For

Businesses with existing content who need to know what's working. You've published blog posts, service pages, product descriptions, and FAQs. You've spent real time and money building that content library. But without page-level citation data, you're flying blind. You don't know if your best pages are earning AI citations or if they're being skipped entirely. This audit maps every page against the queries your market is asking so you know precisely where your content is earning its place and where it isn't.

Companies who have already done AEO work and want to measure it. If you or your team has made changes based on AEO guidance — restructuring content, adding structured data, improving answer density — you need a way to measure whether those changes are working at the page level. Broad AI visibility scores don't tell you which specific pages improved. This audit does.

Businesses losing citations to competitors. There is a specific frustration in discovering that a competitor with thinner, less accurate, or less current content is being cited by AI engines instead of you. That doesn't happen randomly. It happens because of structural and content choices that can be identified, analysed, and addressed. This audit tells you which competitor pages are winning citations on which queries and why.

Businesses preparing to scale their content operations. Before you commission new content, it makes sense to know which pages already have citation potential that just needs to be activated, which queries are completely unaddressed by any of your existing pages, and where a single well-structured new page could capture multiple citation opportunities. The roadmap this audit delivers becomes the brief for your next content cycle.

What's broken

What's Broken

You're producing content but AI engines are not citing it.

Content teams in Nepal are writing more than ever. Articles get published, pages get updated, FAQs get added. But publishing content and earning AI citations are two entirely different outcomes. AI engines are selective. They cite pages that demonstrate authority, answer specificity, and structural clarity on a per-query basis. If your pages aren't built to those standards, they can sit in your CMS indefinitely without ever appearing in an AI-generated answer — even for queries directly related to your business.

You have no visibility into which specific pages are earning AI citations.

Most analytics tools will tell you your organic traffic, your rankings, your impressions. None of them will tell you which of your pages ChatGPT cited last Tuesday when someone asked a question about your industry. That data doesn't exist in your dashboard. Without a structured citation audit, you're making content decisions — what to update, what to write, what to cut — without the most important signal: which pages AI engines actually trust enough to quote.

Your competitors are being cited from weaker content.

This is the part that stings. You have a more detailed, more accurate, more regularly updated page on a topic than your competitor does. But their page is showing up in AI answers and yours isn't. This happens because citation isn't purely about content quality — it's about how content is structured, how it signals authority, and how well it maps to the specific phrasing patterns AI engines are trained to reward. Without knowing where you're losing and why, there is no way to fix it.

You have no prioritised roadmap for improving citation rates.

Even businesses that understand they have a citation problem often don't know where to start. Which pages are closest to earning citations and just need targeted fixes? Which queries represent the biggest opportunity? Which gaps require new content versus optimisation of existing pages? Without a structured gap analysis tied to real citation data, every decision is a guess.

What we engineer

What We Do

Page-by-page citation scorecard

every indexed page on your site tested against the full query set, with a citation score per URL showing which queries each page is cited for, how often, and across which AI engines

Query-to-page citation map

a structured document showing, for each query in the set, which page (if any) was cited, whether it was your page or a competitor's, and what citation rate that page achieved

Competitor citation comparison report

the same query set tested against three competitors, documenting their cited pages, citation rates, and the structural or content factors that appear to explain their performance relative to yours

Uncited page analysis

identification of pages on your site that have clear citation potential but are currently earning zero citations, with a diagnostic note on the likely reason

Content gap register

a list of queries in your market where no page on your site is positioned to earn a citation, representing pure new-content opportunity

Prioritised opportunity roadmap

a ranked list of actions ordered by citation opportunity and implementation effort: which pages to fix first, what changes to make, which new pages to create, and which queries to target with each action

What changes

What Changes

Before
After
Before You stop guessing and start directing.
After Every content investment — whether it's updating an existing page or commissioning a new one — gets made against a specific citation opportunity. You know which query you're targeting, which competitor you're displacing, and what the page needs to do to earn a citation. That is a fundamentally different operating mode from publishing content and hoping it performs.
Before Your content team has a real brief.
After The roadmap delivered at the end of this audit is not a list of vague recommendations. It's a ranked list of specific pages and specific changes, ordered by opportunity size and implementation effort. Your writers and developers know exactly what to work on, in what order, and why. There is no ambiguity about priorities.
Before You can measure improvement over time.
After Because this audit establishes a baseline citation score for every page on your site, you have a benchmark. The next time you run an audit — or the next time you test specific pages — you can see exactly which pages moved, which queries you've claimed, and what your overall citation rate looks like compared to when you started.
Before You stop ceding ground to competitors.
After The competitor citation mapping in this audit shows you precisely where you're being displaced and by whom. That visibility creates accountability. When you know that a specific competitor is being cited on a specific set of queries that should be yours, you have a concrete target. The roadmap tells you how to go after it.
Common questions

FAQ

What is an AEO Citation Audit?

An AEO Citation Audit is a structured investigation of which pages on your website are being cited by AI engines when they generate answers to queries in your market. It tests your pages against a custom query set across multiple AI platforms, records citation performance per URL, compares your results against competitors, and produces a prioritised roadmap for improving your citation rate. It is a measurement exercise first and a strategic tool second — you cannot improve what you have not measured.

How is this different from the AI Visibility Audit?

The AI Visibility Audit gives you a broad picture of how visible your brand is across AI engines overall. The AEO Citation Audit goes deeper: it works at the individual page level, testing each URL against a specific query set and producing a citation score per page. Where the AI Visibility Audit tells you whether you're showing up, the Citation Audit tells you exactly which pages are showing up, for which queries, how often, and what your competitors' pages are doing better on the queries where you're absent.

What does page-level citation scoring mean in practice?

Each page on your site receives a citation score based on how many queries in the test set it was cited for, across how many AI engines, and how consistently. A page with a high citation score is one that AI engines regularly trust and reference. A page with a low score — or a score of zero — is being skipped, even if it covers the right topics. The score gives your team a concrete, comparable metric for every URL: you can rank pages, identify clusters of strong and weak performers, and make targeted decisions about where optimisation effort will move the needle.

How long does the audit take?

The AEO Citation Audit takes ten to fourteen business days from project start to delivery of the full report and roadmap. The query set build and citation testing phases are the most time-intensive steps because each query must be tested across five AI engines and documented systematically. Rushing this process produces incomplete data. Fourteen days is the window that allows thorough testing, accurate competitor mapping, and a roadmap that reflects the full picture rather than a partial sample.

What does the AEO Citation Audit cost?

The AEO Citation Audit is priced from NPR 85,000 for a standard site audit covering up to 50 pages, a 100-query test set, and three competitors. Larger sites or more complex competitive landscapes are scoped individually. The investment is fixed-fee — you know the cost before the work begins, and there are no variable charges based on what the audit finds.

What happens after the audit is delivered?

You receive a complete deliverable package: the page citation scorecard, the query-to-page map, the competitor comparison report, and the prioritised roadmap. From there, you have three options. You can take the roadmap to your internal team and implement the recommendations yourself. You can engage Ignited Nepal to implement the roadmap through our content and technical AEO services. Or you can use the audit findings as the basis for a re-test in three to six months to measure how your citation rate has changed. The audit stands alone as a complete output — no ongoing retainer is required to use it.

Our team

The people behind the work

Not a black box. Real specialists you can call, with their names on the work.

Niraj Raut

Niraj Raut

Founder — Ecommerce SEO
Keshab Joshi

Keshab Joshi

PPC Expert
Hawrry Bhattarai

Hawrry Bhattarai

Google Ads Expert
Arogya Rijal

Arogya Rijal

SaaS SEO Expert
Start here

You've published the content. Now find out if it's actually earning its place in AI answers.

Most businesses in Nepal won't know their page-level citation rate until a competitor has already built a significant head start. The AEO Citation Audit gives you the data to act first — a precise breakdown of what's working, what isn't, and what to do about it.

Run an AI Visibility Audit