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HOSPITALITY WEBSITE DESIGN
Booking.com and Expedia take 15 to 25 percent on every booking they send you. In a market with high average daily rates and significant international visitor volume, that commission is a material cost. Ignited Nepal builds hospitality websites for hotels, resorts, serviced apartments, and event venues across the UAE that are engineered to bring bookings in direct, in English and Arabic.
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/ This is for you if
Your average daily rate is high, and OTA commission at 18 to 22 percent is a significant cost per booking. A guest booking a suite at AED 3,000 per night through Booking.com costs you AED 540 to AED 660 in commission on that one night alone. A direct booking channel that gives guests a genuine reason to book through your own site is not a marketing decision — it is a financial one.
Your typical guest stays longer than a hotel guest, which makes the commission cost per booking even higher. Extended stay properties also attract a high proportion of corporate and relocation bookings, which are relationship-based and direct by nature. Your website needs to handle long-stay enquiries, corporate rate requests, and direct bookings from the same structure.
Dubai, Abu Dhabi, and the broader UAE market host significant volumes of corporate events, international conferences, weddings, and social functions. If your website has no dedicated event and venue hire section with capacity plans, setup options, and catering details in both English and Arabic, you are not visible in that search — and your competitors are.
/ What's broken
If your website routes guests to Booking.com or Expedia to complete a reservation, you are paying commission on guests who already found you. A direct booking engine keeps the transaction on your site, removes the commission cost, and keeps the guest data in your system.
The UAE market attracts price-conscious international travellers who compare rates across multiple platforms before booking. A best rate guarantee displayed on the homepage and room pages, with a direct booking incentive, gives the guest a clear financial reason to complete the booking on your site rather than through an OTA.
Booking.com invests heavily in its room display format. If your own room pages show a name, a rate, and a single image, the OTA's structured format wins the information comparison every time. Room and suite pages need full specifications: square meterage, floor, view, bed configuration, amenities, inclusions, and a full gallery.
Corporate event planners, wedding coordinators, and group booking managers search specifically for venue pages with capacity tables, floor plans, and catering packages. If your website has no event section, you do not appear in that search and the enquiry goes to a property that does.
/ What we engineer
Each workstream is built by the team that audits it, and wired into the rest of your growth system.
We review your property, your current OTA dependency, your booking channel mix, your guest origin profile, and your highest-value segments. The brief defines scope, language requirements, booking engine, and page structure.
The full site structure is planned before design begins. Every room and suite type, dining outlet, spa and wellness section, event and venue hire option, and loyalty or member rate section is mapped at the architecture stage.
Key pages are wireframed to map the guest journey from arrival to booking. The homepage, room pages, and events pages are solved at the structural level before design begins, with both English and Arabic layout considered at this stage.
We design hospitality websites that reflect the positioning of the property — luxury, contemporary, heritage, or resort — while keeping the design system functional and conversion-focused across mobile, tablet, and desktop in both language directions.
We build and integrate your booking engine — Opera PMS, SiteMinder, Mews, or other — so live rates and availability are displayed and bookable on your site. Arabic and English pages are built with proper RTL layout support. The best rate guarantee module and rate comparison widget are built into the key conversion pages.
Every room and suite type gets a full dedicated page. Dining and F&B outlets get pages with menus, reservation links, and opening hours in both languages. Event and venue hire pages carry capacity tables, layout options, catering information, and enquiry forms.
The site is structured to serve the UAE's high international visitor volume, with metadata and content architecture suited to guests searching in English, Arabic, and other high-volume source languages. Review feeds are integrated. Booking source tracking is configured so the shift from OTA to direct is measurable from day one.
/ What changes
/ How it works
We audit your current site, your booking channel mix, and your OTA commission costs. We review your international visitor profile and assess what language support is required. The output is a written brief covering scope, language architecture, booking engine, and page structure.
We map the full sitemap and wireframe every key page in both English and Arabic layout. Room and suite pages, event pages, and the homepage booking flow are solved structurally before design begins.
Design is reviewed and approved before build begins. The build covers the full site: booking engine integration, RTL Arabic layout, rate comparison module, review feeds, event and venue hire pages, and all room, suite, and F&B pages. Testing covers both language versions across all major devices and browsers.
We launch and configure booking source tracking in Google Analytics. You have a dashboard showing direct versus OTA bookings from day one. A 30-day post-launch review is scheduled.
/ Common questions
Straight answers on scope, timelines and cost. Anything else, ask us directly.
Ask us directlyA full hospitality website with booking engine integration, room and suite pages, Arabic and English language support, event pages, and review feeds typically takes 9 to 11 weeks from brief to launch. Projects with complex PMS integrations or larger room type counts take longer. We confirm the timeline at the brief stage.
We integrate with Opera PMS via its booking engine, SiteMinder, Mews, and other platforms that provide a channel manager API or embed. For properties using Opera Cloud or Oracle Hospitality, we work with the relevant booking engine connector to ensure live rates and availability display correctly on the site.
Arabic and English pages are built as fully separate language versions, not translated overlays. Arabic pages use right-to-left layout, Arabic-language metadata, and Arabic-optimised content. The language selector is accessible from every page. Both versions are indexed separately so they can rank for searches in each language.
A best rate guarantee module displays a real-time comparison of your direct rate against the OTA rate on your homepage and room pages, and confirms the direct rate is the best available. This is the primary conversion tool for guests who have found the property on an OTA and are visiting the hotel website before deciding where to complete the booking.
Serviced apartments and extended stay properties have specific booking requirements that differ from standard hotel bookings: long-stay rate structures, corporate rate tiers, enquiry-first flows, and invoice or contract generation. We build the booking and enquiry architecture to match the way your property actually takes reservations.
Start here
If your property is paying OTA commission on bookings that could come through your own site, and if your website does not yet serve Arabic-language guests, the first step is understanding the full scope of what is being lost. We offer a hospitality website diagnostic that maps your booking sources, identifies the gaps in your direct booking journey, and outlines what a rebuilt website would change.
Ignited Nepal — Growth Engineering CompanyIgnited Nepal
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