How do you handle Arabic website design — is it just translated from English?
Native Arabic website design is not translation. Translation takes English copy and converts it to Arabic text — which then gets dropped into a layout designed for LTR reading. The result looks wrong to Arabic readers: reversed visual hierarchy, inappropriate typography weight, copy that reads like translated English rather than Arabic that was written Arabic-first. We design the Arabic version of the site as its own layout exercise — RTL structure built into the CSS from the start, Arabic typeface selected and sized for Arabic reading patterns, content hierarchy designed for the Arabic reader's eye movement. The English and Arabic versions share a codebase but are designed as independent experiences. A native Arabic reader and a native English reader both get a site that feels like it was made for them.
What's a CRO audit and do I need one?
A CRO audit identifies where visitors are leaving your site without converting. For UAE businesses with bilingual sites, this is especially important because Arabic and English visitors typically behave differently — and most site owners don't know which language version is underperforming or why. We install session recording and heatmap software on both language versions, analyse real visitor behaviour, map funnel drop-off points by language, and score each fix by estimated revenue impact. You receive a prioritised action list, not an observation report.
How long does a bilingual website build take?
A full bilingual revenue website build takes 10–14 weeks from architecture review to launch. The additional time over a single-language build reflects the parallel design work — English and Arabic layouts designed simultaneously, not sequentially. Rush timelines compromise Arabic design quality, and we don't offer them. A landing page project in both languages is typically 4–5 weeks.
What platforms do you build bilingual sites on?
WordPress with a custom block theme (with WPML or Polylang for language switching), Webflow (with Weglot for native bilingual), or a headless Next.js build for enterprise-scale bilingual requirements. The platform recommendation depends on your content management workflow and the complexity of your Arabic content updates.
What's the difference between a revenue website and a regular website?
A revenue website has a defined conversion goal for every page — a lead form, a booking, a product purchase — and is built around converting a specific visitor type at a specific stage of their decision process. A regular website presents information. The difference is architecture: who the visitor is, what they need to believe before they act, and what single action you want them to take. In a bilingual context, this means separate conversion architecture for Arabic and English visitors — different arrival sources, different decision timelines, different trust signals.
Do you do design-only projects (Figma handoff)?
Yes. We deliver complete bilingual Figma files — both English and Arabic layouts, design system, all screens — with annotated specs and Arabic-specific implementation notes (RTL stylesheet guidance, font loading strategy) for your development team.
How do you measure whether the website is working?
GA4 is configured with language dimension tracking from day one — conversion rate, lead volume, and funnel drop-off tracked separately for Arabic and English visitors. Heatmaps run on both versions. Monthly reports show you which language version is performing and what the data says to improve.
Do you have experience with UAE real estate websites specifically?
Real estate is our most common vertical in the UAE. The conversion architecture for a real estate website differs from a services site — property search, floor plan downloads, developer credibility signals, and off-plan project lead capture all have specific patterns that perform well. We've built and optimised bilingual real estate websites for developers and agencies across Dubai and Abu Dhabi.