Can you build bilingual English/Japanese websites?
Yes — English/Japanese bilingual website design is one of our core services in Japan. English and Japanese are built as two fully native experiences from the same codebase: the English version is written by English-language copywriters with conversion architecture built around international buyer expectations; the Japanese version is designed for Japanese reading patterns with appropriate typeface, vertical rhythm, and copy written in natural Japanese. Both versions share one CMS and one set of conversion goals. The result is a site that reads as if it was made for each audience — because it was. This is distinct from a translation service: we don't translate from one language into another, we design both versions independently within the same conversion framework.
Do you have English-speaking designers and project managers in Japan?
All project communication is available in English — briefing, design reviews, copy approvals, development updates, and final handoff. You will not need to translate briefs or approve work in a language you don't read. Our project management team operates in time zones with meaningful overlap with Tokyo (JST), and we schedule all key review calls at times that work for both Japan and your team's location. If you've worked with Japanese web agencies and spent significant time managing language barriers, this is the practical difference.
How long does a bilingual website build take?
A bilingual English/Japanese revenue website build takes 10–16 weeks from architecture review to launch. The additional time over a single-language build reflects the parallel design work — both layouts designed simultaneously rather than sequentially. An English-only website for a Japanese company is typically 8–12 weeks. Landing pages in both languages are 4–6 weeks.
What platforms do you build bilingual Japanese/English sites on?
WordPress with WPML (for Japanese businesses with frequent content updates and existing WordPress familiarity), Webflow with Weglot (for businesses that prefer a visual CMS), or headless Next.js (for enterprise-scale bilingual requirements or SaaS products). Japanese font performance is optimised regardless of platform.
What's the difference between a revenue website and a regular website?
A revenue website has a defined conversion goal for every page — an RFQ submission, a partnership enquiry, a demo request — and is built around converting a specific visitor type at a specific stage of their decision process. A regular website presents company information. For Japanese companies entering global markets, this distinction is commercially significant: an international buyer arrives at your English website with a specific question and a short attention span. A revenue website answers their question and gives them one action to take. A regular website describes your company's history and awards.
How do you measure whether the website is working?
GA4 is configured with language segmentation and conversion tracking before launch. Lead volume and conversion rate are tracked separately for Japanese and English visitors. Heatmaps run on both versions. Monthly reports — delivered in English — show conversion rate by language, by page, and by source. You can see at any point whether your English website is generating international leads and whether your Japanese website is generating domestic enquiries.
Do you work with manufacturing and industrial companies?
Manufacturing is one of our primary verticals in Japan. Japanese manufacturers with international ambitions need English websites that work for procurement managers, engineering directors, and sourcing teams — not translated corporate brochures. We've built English websites for manufacturers that generated meaningful international RFQ volume within the first year. The conversion architecture for a manufacturing site differs from a consulting or technology site — we understand the specific trust signals, capability presentation formats, and enquiry flow that international procurement buyers expect.
What's the difference between your English website service and just hiring a translator?
Translation converts your existing Japanese content into English text. A revenue website built for English-speaking international buyers is designed around what those buyers are looking for — which is often structurally different from what Japanese content prioritises. International B2B buyers want outcome statements, industry proof, capability specifics, and a direct way to enquire. They want this quickly — LCP under 2 seconds, single clear CTA, no navigation maze. Translation produces English text. We produce an English website that converts international visitors into leads.