01
Platform Setup
We configure Shopify with the correct settings for Canadian merchants: CAD pricing, Canadian tax rules (GST, HST, PST by province), Shopify Payments Canada, and the app stack your operation requires without unnecessary additions.
02
Theme Development
We build or customise your theme for your brand, your product type, and your Canadian customer base. Mobile conversion is the priority. Canadian shoppers browse and purchase on mobile at rates that match or exceed desktop in most categories.
03
Product Page Template
We design a product page template that handles your most complex SKU: variants, sizing, materials, trust signals, reviews, shipping estimates, and return policy, all visible without scrolling past what matters. Consistency across product pages reduces cognitive load and increases add-to-cart rate.
04
Collection Architecture
We structure your collections with Canadian shopping behaviour in mind: seasonal relevance, gift guides for key Canadian calendar moments, province-aware shipping thresholds, and filtering logic that helps customers narrow down efficiently. Collection architecture is revenue architecture.
05
Checkout Optimisation
We configure the checkout for Canadian expectations: Interac integration, Afterpay and Klarna for BNPL, PIPEDA-compliant data collection consent, transparent shipping costs by province shown early in the flow, and a guest checkout path that does not force account creation.
06
Payment and Shipping
We integrate Shopify Payments Canada, Interac, Afterpay, Klarna, and any other payment methods relevant to your customer base. We configure shipping zones for Canada Post and courier partners, set up free shipping thresholds aligned with your margin, and handle cross-border shipping configuration if you sell to the US as well.
07
Email Flows and Analytics
We configure your core Klaviyo flows: abandoned checkout, post-purchase series, win-back, and review request. We connect Google Analytics 4 and Shopify analytics, and set up conversion tracking for any paid media channels you are running. You leave with data that is accurate and actionable.