Your on-page SEO is solid and your technical health is clean — but you're still on page 2. The gap isn't content. It's authority. Your competitors have backlink profiles five times larger than yours, from publishers Google already trusts.
You rank for long-tail terms but stall on page 2 for anything competitive. The difference is almost always authority: the sites above you have accumulated links from dozens of publishers that Google treats as trust signals. On-page improvements won't close that gap.
Directories with DR 2, link farms, paid guest posts on unrelated blogs. The links are in your profile. Google's Spam Brain has noticed. You're not penalised yet, but you're carrying dead weight that dilutes your real authority.
There's no system for getting covered in Nepali business news, tourism publications, or industry directories. You wait to be found rather than engineering placements.
You've optimised the page. The content is thorough. The keyword has reasonable volume. But the site's overall authority is too low to outrank a competitor who's been earning links for three years.
Blog posts and guides go live, attract a few impressions, and flatline. Without links pointing at them, Google has no reason to surface them over well-linked competitors covering the same topic.
You have a large site with many opportunities. Without a link prioritisation model, effort is scattered across pages instead of concentrated where it produces the most ranking lift.
Ahrefs DR and Moz DA tracked monthly. As new referring domains accumulate, the site's overall authority baseline rises — lifting rankings across the whole domain, not just targeted pages.
Pages that have stalled in positions 11–20 begin moving once their authority gap to ranking competitors closes. We track keyword movement weekly.
We measure the referring domain count of your top-ranking competitors and build a programme that systematically closes that gap over 6–12 months.
Placements in Nepali news outlets, business publications, tourism sites, and relevant South Asian directories. Links that carry genuine authority, not bought noise.
If your site carries spammy historical links, we audit, disavow where necessary, and establish a clean baseline before building new authority.
Every authoritative referring domain that links to any page on your site lifts the trust of the whole domain. New content benefits from accumulated authority rather than starting from zero.
Link velocity depends on your site's current authority baseline, your keyword competition level, and how aggressively you need to close the gap to competitors. A typical Nepal business programme runs 4–8 new referring domains per month. We set this pace deliberately — a sudden spike of 50 links in a month looks unnatural and can trigger algorithmic scrutiny. Steady, editorially earned links compound better than bulk acquisition.
We research Nepal and South Asia publishers relevant to your industry — news outlets, trade publications, tourism sites, business directories, and relevant blogs — then vet each for Ahrefs DR, real editorial standards, organic traffic, and topical relevance to your niche. We only pitch publishers where a link would genuinely make editorial sense.
Editorial links placed in published articles are generally permanent — they live as long as the article is online. We don't use link rental schemes where links disappear when you stop paying. We do monitor your backlink profile monthly for lost links and flag any removals.
This is common. We start every engagement with a full backlink audit that identifies toxic or spammy links. Where disavowal is warranted, we prepare the disavow file and submit it to Google Search Console. We then set a clean baseline before beginning new link acquisition, so you're building on a credible foundation.
Yes. We research, write, and edit all guest post content to the standard of the target publication. The article has to be genuinely useful to the publisher's audience — that's what gets it accepted and keeps it live. You review every article before submission.
Link building focuses on placing links from relevant publishers through outreach and content. Digital PR creates a newsworthy asset — a data study, a survey, an original research piece — and pitches it to journalists, which can earn links from high-authority news outlets that wouldn't accept a standard guest post. Both produce links; digital PR tends to earn higher-authority placements and brand coverage alongside.
Yes. Every placement is logged in your monthly report with the live URL, the target page it links to, the anchor text used, and the Ahrefs DR of the referring domain. You can verify every link independently.
We don't publish a rate card because link building scope varies significantly — the number of links needed, the competition level of your target keywords, and the authority tier of publishers you need to reach all affect the programme design. A fixed-cost Search Diagnostic is the starting point: it maps your current backlink profile against competitors and produces a specific link building roadmap with a clear scope. Pricing is in NPR. We scope the retainer after the diagnostic, not before.
When you request a Search Diagnostic, we audit your backlink profile, map the authority gap between you and your top-ranking competitors, and produce a plain-English link building roadmap within five working days.
No lock-in contract · Full link log every month · Editorial placements only